Purple Style Labs Limited IPO
31 Aug 2026 – 2 Sept 2026
Share Price
- Candle
- 6 Oct
- O
- ₹522.8
- H
- ₹529.5
- L
- ₹513
- C
- ₹518.6
20 trading days since listing · NSE end-of-day prices
Issue Details
- Price Band
- ₹546 – ₹575
- Lot Size
- 26 shares
- Min Investment
- ₹14,950 (1 lot · 26 shares)
- Face Value
- ₹10
- Issue Size
- Initial Public offer comprising Fresh issue of aggregating up to Rs. 6800 million (Including Anchor portion of 53,21,739 Equity Shares)
- Registrar
- KFin Technologies Limited ↗
Timetable
GMP History
Latest GMP ₹0 · Last updated 7 Oct 2026, 11:51 am IST
| Date | GMP | GMP % | Change | Est. Listing | Updated (IST) |
|---|---|---|---|---|---|
| 6 Sept | ₹-10 | -1.7% | −₹5 | ₹565 | |
| 5 Sept | ₹-5 | -0.9% | −₹7 | ₹570 | |
| 3 Sept | ₹2 | +0.3% | +₹0.5 | ₹577 | |
| 2 Sept | ₹1.5 | +0.3% | −₹0.5 | ₹576.5 | |
| 1 Sept | ₹2 | +0.3% | −₹1 | ₹577 | |
| 31 Aug | ₹3 | +0.5% | −₹25 | ₹578 | |
| 30 Aug | ₹28 | +4.9% | −₹7 | ₹603 | |
| 29 Aug | ₹35 | +6.1% | +₹35 | ₹610 | |
| 28 Aug | ₹0 | 0.0% | — | ₹575 | |
| 27 Aug | ₹0 | 0.0% | — | ₹575 | |
| 26 Aug | ₹0 | 0.0% | — | ₹575 |
Subscription
Day-wise subscription
| Date | QIB | NII / HNI | Retail | Total |
|---|---|---|---|---|
| 2 Sept | — | — | — | 1.08x |
| 1 Sept | 0.06x | 0.13x | 0.93x | 0.24x |
| 31 Aug | 0.01x | 0.06x | 0.53x | 0.12x |
Financials
All values in ₹ crore
About Purple Style Labs
Incorporated in 2015, Purple Style Labs Ltd. operates Pernia’s Pop-Up Shop (“PPUS”), a multi-brand luxury omni-channel fashion platform. The platform allows customers to shop through its website, mobile application (Android and iOS), and Experience Centers. As of March 31, 2025, PPUS offered 211,727 SKUs from 1,312 active designer brands, covering categories such as womenswear, menswear, jewelry, accessories, and kidswear. The platform is associated with well-known designer brands including Seema Gujral, Anushree Reddy, Amit Aggarwal, and Rohit Gandhi & Rahul Khanna. Between Fiscal 2023 and Fiscal 2025, PPUS served over 200,000 unique customers across 140 countries. In Fiscal 2025 alone, it recorded 18.57 million unique visitors, 70,651 customers, and 104,856 orders, with a customer base spread across more than 100 countries. The company has established a strong international presence with a flagship Experience Center in London, UK, and plans to open a new Experience Center in New York, USA. Key international markets include the United States, United Kingdom, the Middle East, and Canada. Abhishek Agarwal is the company promoter.
As published in the company's own offer documents.
Strengths
- Multi-brand omni-channel luxury platform with a wide portfolio of products and strong designer relationships.
- Omni-channel business model focused on operational efficiency.
- Robust international presence.
- Strong customer retention and network effects supporting monetization.
- Experienced management team and Board.
As stated by the company in its prospectus — not our assessment.
The company's own risk factors are not shown here. They run to dozens of pages in the Red Herring Prospectus, under “Risk Factors”, and are worth the read before applying.
Lead Managers
- Axis Capital Limited
- IIFL Capital Services Limited
Offer details
Application sizes
| Category | Lots | Shares | Amount |
|---|---|---|---|
| Retail (min)one lot, the smallest bid allowed | 1 | 26 | ₹14,950 |
| Retail (max)most that stays under ₹2L | 13 | 338 | ₹1,94,350 |
| S-HNI (min)first bid over ₹2L | 14 | 364 | ₹2,09,300 |
| S-HNI (max)most that stays under ₹10L | 66 | 1,716 | ₹9,86,700 |
| B-HNI (min)first bid over ₹10L | 67 | 1,742 | ₹10,01,650 |
Priced at the top of the band, which is what a cut-off bid pays. Retail ends at ₹2,00,000 and S-HNI at ₹10,00,000; these are SEBI's limits, not the issuer's.
Issue mechanics
- Issue Type
- Book Building
- Categories
- FI, IC, MF, FII, OTH, CO, IND, and NOH
- Max Bid (Retail)
- Rs. 2,00,000
- Tick Size
- Re. 1
- Bidding Hours
- 10.00 a.m. to 5.00 p.m.
- UPI Mandate Cut-off
- 02-Sep-2026 (upto 5:00 PM) The new cut-off time for UPI mandate acceptance is 05:00 PM on last day of IPO bidding. Further bids with confirmed status of mandate amount blocked (RC100) shall be considered as valid applications and hence, investors are advised to submit their UPI applications in IPO well in advance to avoid any last minute technical/systemic constraints that may hamper their ability
- Sponsor Bank
- Axis Bank Limited and ICICI Bank Limited
Registrar
- Name
- KFin Technologies Limited
- Address
- 301, The Centrium, 3rd Floor 57, Lal Bahadur Shastri Road Nav Pada, Kurla (West), Mumbai 400 070 Maharashtra, India
- Contact
- M Murali Krishna, +91 40 67162222, purplestyle.ipo@kfintech.com
Documents
- Red Herring ProspectusThe full offer documentPDF
- Basis of Issue PriceHow the band was arrived atPDF
- Anchor AllocationWho was allotted before the issue openedPDF
Published by NSE as ZIP archives; opened here as the PDF inside.
Collected from NSE and public sources. Always confirm against the prospectus before applying.
Frequently Asked Questions
What is the GMP of Purple Style Labs Limited IPO today?
The latest grey market premium for Purple Style Labs Limited IPO is ₹0. GMP is unofficial and indicative only — it is not a guarantee of listing price.
What is the price band of Purple Style Labs Limited IPO?
The price band is ₹546 – ₹575, with a lot size of 26 shares. The minimum investment is ₹14,950.
When does Purple Style Labs Limited IPO open and close?
The issue opens on 31 Aug 2026 and closes on 2 Sept 2026. Listing is expected on 7 Sept 2026.
Who is the registrar for Purple Style Labs Limited IPO?
KFin Technologies Limited is the registrar. Allotment status can be checked on the registrar's website once allotment is finalised.